Alice is a writer and creative director currently working at antoni, the European lead agency for Mercedes-Benz. Born in Italy, she graduated in Anthropology and learned the ropes at McCann Rome. In 2012 she moved to Berlin and DDB, where she built and headed a new unit for the European accounts of Sony, eBay and T-Mobile. Since 2017 she is at antoni, where´s she leading global integrated campaigns for Mercedes-Benz. Alice´s work has been awarded across the major shows – including Cannes Lions, D&AD and a Grand Prix at the Euro Effies - and she has been part of several juries. Tired of being the only woman in the room, in 2015 she started the Berlin chapter of SheSays, a global network for women in the creative business. She likes filmmaking, adventures and complaining about the German weather.


  • Since 2017 Creative Director at antoni Berlin
  • 2014-2016 Creative Director at DDB Berlin
  • 2012-2014 Senior Creative at DDB Berlin
  • 2009-2012 Copywriter at McCann Rome

Mercedes-Benz, SONY, eBay, Deutsche Telekom/T-Mobile, Volkswagen, Electrolux, MasterCard, Opel, Ikea, Lotus, Childline, Doctors without borders

Eurobest, New York Festival, Ciclope, Dubai Lynx, Berlin Fashion Film Festival, Golden Hammer Festival, ADCI

ADC Festival; Berlin Fashion Film Festival; Creative Talks @ Soho House; Moderator of SheSays Berlin

German, English and Italian. I can speak French, but neither of us is going to enjoy it.


  • 2017 Cannes Lions Film Craft Shortlist
  • 2017 Cannes Lions Film Craft Shortlist
  • 2017 W&V Campaign of the Week
  • 2016 Eurobest Radio Bronze
  • 2016 Eurobest Radio Bronze
  • 2016 Eurobest Radio Bronze
  • 2016 Eurobest Film Craft Bronze
  • 2016 Epica Film Bronze
  • 2016 GWA Effie Bronze
  • 2016 ADC Germany Film Craft Bronze
  • 2015 Euro Effie Grand Prix
  • 2015 D&AD Film Graphite Pencil
  • 2015 D&AD Film Wood Pencil
  • 2015 Eurobest Film Craft Gold
  • 2015 Eurobest Film Silver
  • 2015 Eurobest Film Craft Silver
  • 2015 Cannes Lions Cyber Bronze
  • 2015 Cannes Lions Branded Content Bronze
  • 2015 LIA Awards Bronze
  • 2015 LIA Awards Finalist
  • 2015 Cristal Festival Best Use of Humour Sapphire
  • 2015 Cristal Festival Best Web Series Emerald
  • 2015 Ciclope Festival Branded Entertainment Bronze
  • 2015 AME Awards Best Use of Media Online Silver
  • 2015 Spotlight Festival Bronze
  • 2015 The A-List Hollywood Award Bronze
  • 2015 Cannes Corporate Media & TV Awards Gold
  • 2015 Telekom Media & Communications Awards Best creative execution
  • 2015 ADC Germany Finalist
  • 2015 ADC Germany Bronze
  • 2015 ADC Awards Germany Silver
  • 2014 Webby Honoree
  • 2014 FWA site of the day
  • 2014 ADC Germany Shortlist
  • 2011 Young Lions Italy Bronze

 Horizont 35 best creatives under 35;                                                                             Huffington Post - "Seducing the Girls Club";                                                                           Berlin Fashion Film Festival Interview;                                                                             Horizont ADC Festival Report;                                                                                          W&V Interview Eurobest 2016;                                                                                         Euro Effie Interview;                                                                                                 Affari Italiani Portrait;                                                                                       Messaggero di Sant´Antonio Interview;                                                                               Branded Content Report

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